Five Tips To Improve Your Webinars

August 09, 2021

Webinars are a popular cost effective tool which allows you to easily reach a wide audience. However, with so many different webinars on offer it is essential to offer your audience a flawless and professional service in order to stand out from the crowd. Here are five tips to ensure your webinar goes off without a hitch.

#1: Promotion

The first step in running a successful webinar is ensuring that people attend. Start promoting your webinar at least a month in advance and make sure the relevant details, including how to register are shared across your marketing channels. Customise your webinar registration page with personalised banners to ensure your branding stays consistent throughout every stage of the webinar.

#2: Availability

Keep in mind that participants will be joining the webinar from a variety of different devices. It is therefore essential that the platform you are using is available to everyone. Using a browser based platform such as Unicko eliminates the need to download any software or applications and makes it simple and easy to join the webinar.

#3: Preparation

No one wants to sit around while the presenter fumbles about trying to share their screen or upload a document. In order to have the webinar run smoothly it is vital to have all content such as slides and videos uploaded in advance and ready to to be shared with the audience at the click of a button.

#4: Time Management

Your audience has taken time out of their day to attend and so it is important to be respectful by both starting and ending on time. When planning the webinar take into account how long the speaker will need for each section and build in extra time for questions or discussions. This way your speaker will be able to present without rushing to give over all their content within the allocated time.

#5: Interaction

Often people struggle to stay focused for long periods of time if they are not interacting with the speaker. Making use of options such as Unicko polls or Question and Answer feature, involves the audience, enabling the speaker to grab and hold their attention.

Keeping these five tips in mind will set you on the path to running smooth and successful webinars every time.